Life Fitness introduces Symbio™, its award-winning cardio product line with next-generation biomechanics to the international fitness world

ROSEMONT, IllinoisUNITED STATES, 10. April 2024 /PRNewswire/ — Life Fitness, the world’s leading provider of commercial fitness equipment, will showcase a new generation of innovations in cardio, strength training and digital products at FIBO Global Fitness 2024, the global fitness industry’s trade show, in Cologne, Germany, April 11-14.

Life Fitness’ latest innovations build on the company’s legacy as a cornerstone of gyms and fitness facilities around the world. FIBO’s more than 110,000 attendees will be able to learn about its first ultra-premium cardio line, Symbio™. The four-machine collection was recently unveiled at the 2024 IHRSA Convention & Trade Show in Los Angeles presented.

“Life Fitness has been a passionate innovator in the fitness industry for over 55 years. At FIBO, visitors will see how this passion comes to life at our booth through our products and team members,” reports Jim PisaniCEO at Life Fitness. “With our collection of cardio, strength and digital solutions, we enable training that is exciting and inspiring. sense of Our team’s collaborative philosophy means we work with our clients to create engaging member experiences and help them transform their business. We look forward to connecting with clients and building new relationships at FIBO 2024.”

Highlights of the Cardio Portfolio

The Symbio product line combines advanced biomechanics, luxurious yet functional design, and personalized, immersive experiences to create the ultimate multi-sensory fitness experience. Symbio’s meticulous engineering works seamlessly with the versatility of the human body to deliver a workout that is as unique as the people who use the equipment. Symbio is a catalyst for innovation not only within Life Fitness, but for the cardio market in general.

“Our Life Fitness team can’t wait to launch Symbio at FIBO 2024, one of the largest international gatherings of fitness professionals and enthusiasts,” said Dan WillChief Product Officer, Life Fitness. “With Symbio, we bring new energy and unique innovation to cardio. We’ve invested countless hours researching force, muscle loading, VO2 max, ergonomics and how the body interacts with new technologies and experiences. From that foundation, we’ve developed this groundbreaking line of equipment that is a true manifestation of body and machine in harmony, offering personalized, multi-sensory training experiences for exercisers of every level.”

The Symbio product line has already received international awards. At the Red Dot Award: Product Design 2024, the Symbio Runner™ received the Red Dot Award in one of the world’s leading design competitions. The Red Dot label is a coveted seal of quality for good design, and Life Fitness is delighted to receive this award for the Symbio Runner.

“The Red Dot Award for the Symbio Runner is a special honor. It recognizes the runner not only for its appealing design aesthetics, but also for the product’s innovative features that enhance the training experience,” commented Paul TaylorDirector of Product Design, Life Fitness, who led the Symbio design process. “Our new product development team incorporated insights from years of research into unmet athlete needs, advanced biomechanics, global design perspectives and premium materials into the design of the entire Symbio line, and we are thrilled to have received the Red Dot Design Award.”

The Life Fitness team invites FIBO visitors to experience the products of the Symbio collection first hand at the trade fair (Hall 6, Stand 6A53 and 6C54) from April 11 to 14:

• The Symbio Runner™ (treadmill) features Adaptive Flex Deck® technology, which allows exercisers to select their preferred surface hardness with simulated terrain, reducing the risk of injury.
• Symbio™ Incline Elliptical features a patent-pending tilt mechanism that creates an ellipse that mimics the body’s natural walking motion.
• The Symbio SwitchCycle™ functions as a 2-in-1 bike with an upright seat, 100 resistance levels, macro gear shifting for sprint resistance jumps in the group and sensor-controlled positioning for optimal comfort.
• Symbio™ Recumbent Cycle facilitates optimal seat adjustment by displaying seat and positioning on the screen.

The Life Fitness booth will also showcase the new, updated ICG indoor bikes, specifically the IC5 and IC6 models as part of the company’s group cycling solution.

Highlights of the strength training portfolio

In addition to Symbio, the Life Fitness booth will also showcase a range of new products from the fitness brand’s strength training portfolio. In addition to new benches, Insignia machines with Connected Fitness and Hammer Strength plate machines, the booth will also showcase the Dual Adjustable Pulley with progressive stabilization and the Assisted Nordic Ham.

• Dual Adjustable Pulley: The Dual Adjustable Pulley sets the standard for versatility and training effectiveness – it enables almost endless strength exercises that benefit both exercisers who are looking for more variety and facilities that want to make the most of their weight room.
• Assisted Nordic Ham: The Hammer Strength Assisted Nordic Ham Exerciser is a plate-loaded product that allows athletes to perform full range Nordic Hamstring Curls. This product features a single adjustment to accommodate different body sizes and a counterbalanced design, meaning the more weight a user adds, the easier the curl becomes.

Highlights of digital solutions

The company is also excited to launch Life Fitness Digital Solutions, an evolution of its software platforms that connect Life Fitness equipment with tools to provide trainers and exercisers with an even more personalized training experience while maximizing profitability for fitness facility operators.

Life Fitness Connect Systemwith Connect-Kit, TrainerConnect and the ConnectApp for the exerciser: The Connect system seamlessly integrates Life Fitness cardio, strength and functional zones. Exercisers can receive comprehensive tracking and training instructions via the new Connect app. Trainers can offer personal coaching via Trainer Connect. These Life Fitness tools, including tracking sensors for strength equipment, are part of the company’s technology acquisition as part of the Sony Startup Acceleration Program.

FacilityConnect is the next-generation asset management platform to ensure optimal device performance and make data-driven decisions to manage facilities, deliver custom video content, and personalize device options.

Additionally, Life Fitness recently announced a partnership with Pavigym: LFX x Bootiq offers LFX small group training rooms from Life Fitness, complemented by Bootiq software from Pavigym, which transforms the entire workout experience into an exciting, immersive and playful training concept.

On-site activities

At FIBO 2024 in Cologne, Life Fitness will be offering several on-site activities from April 11 to 14 in Hall 6, Stand 6A53 and 6C54, including:

• An opportunity to experience the Symbio series, the new ultra-premium product collection.
• An opportunity to try other Life Fitness and Hammer Strength products.
• Group information sessions with Shaun Stafford, fitness coach and two-time fitness world champion, on Thursday April 11th and group information sessions with the Life Fitness team on April 11th and 12th.

For more information about Life Fitness’ presence at FIBO 2024, please contact:

LifeFitness:

Media contact: Rekha S. Rao
E-mail: (email protected)

Information about Life Fitness

Life Fitness is the trusted strategic partner of its customers, driving its business development around the globe and providing the most prestigious, high-performance and innovative equipment and technology to fitness enthusiasts wherever and whenever they are inspired to exercise. The company manufactures and distributes strength and cardiovascular equipment under the well-known brands Life Fitness, Hammer Strength and ICG. The company’s equipment is distributed to over 250,000 fitness facilities in more than 160 countries. Life Fitness is headquartered outside Chicagoin Rosemont, IllinoisFor more information about Life Fitness products and services, visit www.lifefitness.com.

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